The goal of every mobile ad is to make people click through and install your app.
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Do you use mobile ads to build your audience?
iOS and Android are the main rivals on the mobile market in pretty much everything, from dominating the smartphone and tablet market to dominating the ads within mobile apps. According to Velti, a mobile ads company, Apple is winning the battle with its ad share growing from 59% to 64% in just one year. And…
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